The official copyright symbol must always be visible whatever the medium – a product, an advertisement or campaign material.
#MEDIALINK PRODUCTS SUPPORT LICENSE#
In order to ensure that the licensed material has been used in an appropriate manner, license holders must send product descriptions to the licensor for approval before production begins. Product design and development can then begin. Both signed copies should be returned for the licensor to sign, after which both parties will receive one original copy of the signed contract.Īfter the contract has been signed, the licence holder will receive the graphics that have been licenced for use. Once the draft contract has been approved, the finalised contract will be sent for the licensee to sign in duplicate. The draft contract will specify the royalties payable, a distinct market area, a product description and a guarantee, the size of which will depend on projected sales during first two years. Once all the conditions of the agreement have been examined, prospective licence holders will be sent a draft contract. you are interesting in licensing the Moomin brand, please fill out your information and we will be in contact shortly.We can also supply clients design services through our inhouse designers and external partners.
#MEDIALINK PRODUCTS SUPPORT PROFESSIONAL#
Moomin Characters supports clients throughout the approval process of licensed products, with professional design advice that facilitates and speeds up the approval process. From our professional knowledge of local retail markets, we co-ordinate branded retail campaigns and fairs around the world together with our international partners. To become a license you will need to provide a business plan including a wide distribution network and products with high quality which can live up to the brand values. Moomin has become a world-wide brand with more than 600 licensees world-wide. The chance to co-operate with other licence holders is a further advantage that will open up new marketing channels.
Your product will reach new target groups and have a strong competitive edge over similar products on the market. This will increase product sales and profits. Using a well-known character will generate immediate market recognition for your product. The licensor retains ownership of the copyright while the licensee (the customer) purchases the right to use the trademark in products and campaigns for an agreed period. A product licence grants you the right to use generally recognised trademarks, images, films or comic strip characters in your products, publications or campaigns.
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